Online Fashion Retail Market in the US: Segmentation by product (apparel, footwear, and bags and accessories) and End-user (women, men, and kids) –Forecast till 2026|Technavio |

NEW YORK, March 7, 2022 /PRNewswire/ — The Online Fashion Retail Market in the US is segmented into two categories based on the product (apparel, footwear, and bags and accessories) and end-user (women, men, and kids). The market share is expected to increase by USD 151.76 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 12.98%

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Parent Market Analysis

Technavio categorizes the global Online Fashion Retail Market in the US market as a part of the global internet & direct marketing retail market within the global consumer discretionary market. External factors influencing the parent market’s growth potential in the coming years have been thoroughly investigated in our research analysis, to know more about the levels of growth of the online fashion retail market in the US throughout the forecast period, Download a free sample.

Online Fashion Retail Market in US Value Chain Analysis

The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

To unlock information about vendor drive costs and customer service, download our free sample report.

Vendor Insights 

The Online Fashion Retail Market in the US is fragmented, and the vendors are deploying various organic and inorganic growth strategies to compete in the market. To make the best of the opportunity, the market vendors should focus more on the fast-growing segment’s growth prospect while maintaining their positions in the slow-growing segments.

We provide a detailed analysis of vendors operating in the Online Fashion Retail Market in the US, including some of the vendors such as Inc., LLC, Best Buy Co. Inc., Macys Inc., Next Plc, Nike Inc., The Gap Inc., Victorias Secret Stores and Co., Walmart Inc., and Zalando SE.

Backed with competitive intelligence and benchmarking, our research reports on the online fashion retail market in the US are designed to provide entry support, customer profile, and M&As as well as go-to-market strategy support.

Product Insights and News

  • Inc. – Offers online fashion retail services such as clothing, footwear, accessories, bedding, furniture, jewelry, beauty products, and housewares.
  • LLC. – Offers online fashion retail services such as clothing and outdoor recreation gear for rock climbing, winter sports, hiking, camping, road biking, mountain biking, fly fishing, kayaking, and trail running. 
  • Best Buy Co. Inc. – Offers online fashion retail services such as consumer electronics and a variety of related merchandise, including software, video games, music, mobile phones, digital cameras, car stereos, and video cameras, washing machines, dryers, refrigerators, and housewares.
  • The Online Fashion Retail Market in US forecast report offers in-depth insights into key vendor profiles and offerings – Download Free Sample Report

    Key Market Dynamics-

  • Online Fashion Retail Market in US Key Drivers: 
  • The rise in online spending
  • The convenience and time-saving qualities of online shopping, as well as the large choice of products available on online retail platforms, are elements that encourage people to purchase online. Consumers in the United States are rapidly spending on fashion items such as garments, footwear, and accessories. The online fashion retail sector in the United States is mostly fueled by deep discounts and end-of-season deals. It will contribute largely to the online fashion retail market in the US. 

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    Online Fashion Retail Market Scope in US

    Report Coverage


    Page number


    Base year


    Forecast period


    Growth momentum & CAGR

    Accelerate at a CAGR of 12.98%

    Market growth 2022-2026

    $ 151.76 billion

    Market structure


    YoY growth (%)


    Competitive landscape

    Leading companies, Competitive strategies, Consumer engagement scope

    Key companies profiled Inc., LLC, Best Buy Co. Inc., Macys Inc., Next Plc, Nike Inc., The Gap Inc., Victorias Secret Stores and Co., Walmart Inc., and Zalando SE

    Market dynamics

    Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

    Customization purview

    If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

    Table of Contents

    1. Executive Summary                                        

    2. Market Landscape                                           

                   2.1 Market ecosystem                            

                                  Exhibit 01: Parent market          

                   2.2: Market Characteristics     

                                  Exhibit 02: Market Characteristics                        

                   2.2 Value chain analysis                          

                                  Exhibit 03: Value chain analysis: Internet and Direct Marketing Retail Market 

                                  2.2.1 Inputs     

                                  2.2.2 Inbound logistics

                                  2.2.3 Operations           

                                  2.2.4 Outbound logistics           

                                  2.2.5 Marketing and sales         

                                  2.2.6 Service   

                                  2.2.7 Support activities              

                                  2.2.8 Innovation            

    3. Market Sizing                                     

                   3.1 Market definition               

                                  Exhibit 04: Offerings of vendors included in the market definition           

                   3.2 Market segment analysis                 

                                  Exhibit 05: Market segments    

                   3.3 Market size 2020                

                   3.4 Market outlook: Forecast for 2020 – 2025                

                                  3.4.1 Estimating growth rates for emerging and high-growth markets    

                                  3.4.2 Estimating growth rates for mature markets          

                                  Exhibit 06: US – Market size and forecast 2021 – 2026 ($ billion)

                                  Exhibit 07: US market: Year-over-year growth 2021 – 2026 (%)  

    4. Five Forces Analysis                                        

                   4.1 Five Forces Summary         

                                  Exhibit 08: Five forces analysis 2021 & 2026

                   4.2 Bargaining power of buyers            

                                  Exhibit 09: Bargaining power of buyers

                   4.3 Bargaining power of suppliers        

                                  Exhibit 10: Bargaining power of suppliers

                   4.4 Threat of new entrants     

                                  Exhibit 11: Threat of new entrants

                   4.5 Threat of substitutes          

                                  Exhibit 12: Threat of substitutes

                   4.6 Threat of rivalry   

                                  Exhibit 13: Threat of rivalry

                   4.7 Market condition 

                                  Exhibit 14: Market condition – Five forces 2021

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    5 Market Segmentation by Product                              

                   5.1 Market segments               

                                  The segments covered in this chapter are:

  • Apparel
  • Footwear
  • Bags and accessories
  •                               Exhibit 15: Product – Market share 2021-2026 (%)          

                   5.2 Comparison by Product                   

                                  Exhibit 16: Comparison by Product        

                   5.3 Apparel – Market size and forecast 2021-2026                       

                                  Exhibit 17: Apparel – Market size and forecast 2021-2026 ($ billion)        

                                  Exhibit 18: Apparel – Year-over-year growth 2021-2026 (%)        

                   5.4 Footwear – Market size and forecast 2021-2026                    

                                  Exhibit 19: Footwear – Market size and forecast 2021-2026 ($ billion)     

                                  Exhibit 20: Footwear – Year-over-year growth 2021-2026 (%)     

                   5.5 Bags and accessories – Market size and forecast 2021-2026                             

                                  Exhibit 21: Bags and accessories – Market size and forecast 2021-2026 ($ billion)  

                                  Exhibit 22: Bags and accessories – Year-over-year growth 2021-2026 (%)              

                   5.6 Market opportunity by Product                    

                                  Exhibit 23: Market opportunity by Product        

    6 Market Segmentation by End-user                                            

                   6.1 Market segments               

                                  The segments covered in this chapter are:




                                  Exhibit 24: End-user – Market share 2021-2026 (%)        

                   6.2 Comparison by End-user                  

                                  Exhibit 25: Comparison by End-user      

                   6.3 Women – Market size and forecast 2021-2026                       

                                  Exhibit 26: Women – Market size and forecast 2021-2026 ($ billion)        

                                  Exhibit 27: Women – Year-over-year growth 2021-2026 (%)        

                   6.4 Men – Market size and forecast 2021-2026                             

                                  Exhibit 28: Men – Market size and forecast 2021-2026 ($ billion)              

                                  Exhibit 29: Men – Year-over-year growth 2021-2026 (%)              

                   6.5 Kids – Market size and forecast 2021-2026               

                                  Exhibit 30: Kids – Market size and forecast 2021-2026 ($ billion)

                                  Exhibit 31: Kids – Year-over-year growth 2021-2026 (%)

                   6.6 Market opportunity by End-user                  

                                  Exhibit 32: Market opportunity by End-user       

    7 Customer landscape                                        

                   7.1 Overview               

                                  Exhibit 33: Customer landscape              

    8 Drivers, Challenges, and Trends                                  

                   8.1 Market drivers                     

                                  8.1.1 Rise in online spending    

                                  8.1.2 Deferred payment methods          

                                  8.1.3 Growth of m-commerce  

                   8.2 Market challenges                             

                                  8.2.1 Security and privacy concerns      

                                  8.2.2 Presence of counterfeit products 

                                  8.2.3 Increased online product returns 

                                  Exhibit 34: Impact of drivers and challenges      

                   8.3 Market trends                     

                                  8.3.1 Growing online sports apparel and footwear industry        

                                  8.3.2 Growing consumer demand for luxury bags           

                                  8.3.3 Adoption of social media marketing           

    9. Vendor Landscape                                           

                   9.1     Competitive scenario                    

                   9.2     Vendor landscape                          

                                  Exhibit 35: Vendor Landscape  

                   9.3     Landscape disruption                    

                                  Exhibit 36: Landscape disruption            

                   9.4     Industry risks                    

                                  Exhibit 37: Industry risks            

    10.   Vendor Analysis                                            

                   10.1   Vendors covered                            

                                  Exhibit 38: Vendors covered     

                   10.2 Market positioning of vendors                  

                                  Exhibit 39: Market positioning of vendors          

                   10.3 Inc.             

                                  Exhibit 40: Inc. – Overview             

                                  Exhibit 41: Inc. – Business segments           

                                  Exhibit 42: Inc. – Key offerings      

                                  Exhibit 43: Inc. – Segment focus   

                   10.4 LLC                    

                                  Exhibit 44: LLC – Overview      

                                  Exhibit 45: LLC – Product and service 

                                  Exhibit 46: LLC – Key offerings              

                   10.5 Best Buy Co. Inc.              

                                  Exhibit 47: Best Buy Co. Inc. – Overview              

                                  Exhibit 48: Best Buy Co. Inc. – Business segments            

                                  Exhibit 49: Best Buy Co. Inc. – Key offerings       

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                                  Exhibit 50: Best Buy Co. Inc. – Segment focus    

                   10.6 Macys Inc.           

                                  Exhibit 51: Macys Inc. – Overview           

                                  Exhibit 52: Macys Inc. – Product and service      

                                  Exhibit 53: Macys Inc. – Key offerings    

                   10.7 Next Plc               

                                  Exhibit 54: Next Plc – Overview

                                  Exhibit 55: Next Plc – Business segments             

                                  Exhibit 56: Next Plc – Key offerings        

                                  Exhibit 57: Next Plc – Segment focus     

                   10.8 Nike Inc.

                                  Exhibit 58: Nike Inc. – Overview              

                                  Exhibit 59: Nike Inc. – Business segments            

                                  Exhibit 60: Nike Inc. – Key offerings       

                                  Exhibit 61: Nike Inc. – Segment focus    

                   10.9 The Gap Inc.                      

                                  Exhibit 62: The Gap Inc. – Overview       

                                  Exhibit 63: The Gap Inc. – Business segments     

                                  Exhibit 64: The Gap Inc. – Key offerings

                                  Exhibit 65: The Gap Inc. – Segment focus            

                   10.10 Victorias Secret Stores and Co.                

                                  Exhibit 66: Victorias Secret Stores and Co. – Overview   

                                  Exhibit 67: Victorias Secret Stores and Co. – Business segments 

                                  Exhibit 68: Victorias Secret Stores and Co. – Key offerings           

                                  Exhibit 69: Victorias Secret Stores and Co. – Segment focus        

                   10.11 Walmart Inc.                   

                                  Exhibit 70: Walmart Inc. – Overview      

                                  Exhibit 71: Walmart Inc. – Business segments    

                                  Exhibit 72: Walmart Inc. – Key offerings

                                  Exhibit 73: Walmart Inc. – Segment focus           

                   10.12 Zalando SE                       

                                  Exhibit 74: Zalando SE – Overview          

                                  Exhibit 75: Zalando SE – Product and service      

                                  Exhibit 76: Zalando SE – Key offerings   

    11. Appendix                                          

                   11.1 Scope of the report                        

                                  11.1.1 Market definition           

                                  11.1.2 Objectives          

                                  11.1.3 Notes and caveats          

                   11.2 Currency conversion rates for US$                           

                                  Exhibit 77: Currency conversion rates for US$  

                   11.3 Research Methodology                  

                                  Exhibit 78: Research Methodology        

                                  Exhibit 79: Validation techniques employed for market sizing    

                                  Exhibit 80: Information sources              

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    Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios. 


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